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A masked robber made off with the whole cash drawer at an East Side adult entertainment store Wednesday.

The robbery took place at about 2:50 p.m. at Selective Video II, 3220 Commercial Ave., Madison police said.

The suspect fled on foot.

"The intruder made it appear he had a gun under his shirt, although no weapon was actually seen," said police spokesman Joel DeSpain.

The suspect is a black male, heavy build, wearing a black T-shirt, khaki pants, black and white sport shoes and some sort of cloth over his face at the time of the robbery.

Bill Novak is a general assignment reporter for the Wisconsin State Journal.